Who’s Using Amazon Web Services? [2025]

Amazon Web Services (AWS) is the leading cloud computing platform, offering a wide range of services, including computing power, storage, machine learning, and security. With its scalability, reliability, and cost-effectiveness, AWS has become the go-to cloud provider for businesses across industries. But who exactly is using AWS in 2025? Let’s explore the major industries and companies leveraging AWS for their digital transformation.
1. Tech Giants & Startups
Netflix
Netflix has been an AWS customer for years, relying on its cloud infrastructure for video streaming, data storage, and analytics. With over 250 million subscribers in 2025, Netflix continues to use AWS to scale its global content delivery while leveraging AI-driven recommendations and personalization features.
Airbnb
Airbnb operates a massive online marketplace for lodging and experiences, using AWS for its website hosting, data processing, and machine learning capabilities. AWS enables Airbnb to analyze user behavior, detect fraud, and provide dynamic pricing suggestions to hosts.
Uber
Uber depends on AWS for real-time ride-matching, mapping, and payment processing. The company’s AI-driven logistics and demand prediction models leverage AWS services like EC2, Lambda, and SageMaker to optimize operations worldwide.
As a leading visual discovery platform, Pinterest uses AWS for image processing, content delivery, and machine learning. The platform processes billions of images daily, ensuring users receive personalized recommendations and seamless browsing experiences.
2. Financial Services & Fintech Companies
Goldman Sachs
One of the biggest investment banks globally, Goldman Sachs has partnered with AWS for its cloud-based financial data analytics platform. AWS provides the scalability needed for real-time risk analysis, fraud detection, and automated trading strategies.
Stripe
Stripe, a leading online payments provider, relies on AWS for secure transactions, data encryption, and API scalability. AWS ensures high availability and security, crucial for handling millions of transactions daily.
PayPal
AWS powers PayPal’s global payment infrastructure, helping the company scale its operations while maintaining security and compliance with financial regulations.
3. Healthcare & Life Sciences
Moderna
Moderna, known for its mRNA-based medicines and vaccines, uses AWS for drug discovery, genomic sequencing, and clinical research. AWS enables faster processing of biomedical data and accelerates vaccine development.
Pfizer
Pfizer relies on AWS for pharmaceutical research and data-driven decision-making. AWS’s machine learning and big data tools help Pfizer optimize drug formulations and streamline supply chain management.
GE Healthcare
GE Healthcare leverages AWS for medical imaging, patient data analysis, and AI-powered diagnostics, enhancing the accuracy and efficiency of healthcare services worldwide.
4. Retail & E-commerce
Amazon
As the parent company of Amazon Web Service extensively uses its cloud platform for its retail operations, including AI-powered product recommendations, inventory management, and customer support chatbots.
Walmart
Walmart uses AWS to enhance its online shopping experience, optimize supply chains, and implement AI-driven demand forecasting.
Shopify
Shopify, a leading e-commerce platform, utilizes AWS to support millions of online stores, ensuring seamless website performance, secure transactions, and efficient data storage.
5. Media & Entertainment
Disney+
Disney+ depends on AWS for global content distribution, ensuring fast streaming and seamless user experiences.
BBC
The BBC uses AWS for video streaming, content archiving, and data analytics to understand audience preferences.
Sony Music
Sony Music leverages AWS for music streaming, artist data analytics, and rights management.
6. Government & Public Sector
NASA
NASA uses AWS for space research, satellite data analysis, and AI-driven simulations for planetary exploration.
U.S. Department of Defense
The U.S. military relies on AWS for secure cloud solutions to manage classified data, cybersecurity operations, and AI-powered threat detection.
UK Government
The UK government employs AWS for citizen services, data management, and digital transformation initiatives.
7. Manufacturing & Automotive
Tesla
Tesla leverages AWS for autonomous driving technology, AI training models, and real-time vehicle diagnostics.
BMW
BMW uses AWS to enhance connected car services, predictive maintenance, and smart manufacturing processes.
Siemens
Siemens employs AWS for industrial automation, IoT analytics, and digital twins in manufacturing.
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Conclusion
AWS continues to dominate the cloud computing landscape in 2025, serving companies across diverse industries. Whether it’s tech giants, financial institutions, healthcare providers, media firms, or governments, AWS remains the backbone of digital transformation. As businesses increasingly embrace cloud computing, AWS’s role will only grow, shaping the future of technology and innovation.
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